One tool for your D2C stack.
D2C Shopify brands typically pay for Recharge, ReferralCandy, Judge.me, Smile and Klaviyo separately. Retail Commerce OS replaces them all — one dashboard, one bill, one customer record that flows across every touchpoint.
Fixed, pay-as-you-go and trial plans with dunning management, auto-retries and a customer self-service portal — no Recharge bill.
Unique referral links, commission tracking and real-time affiliate dashboards built in — replaces ReferralCandy and UpPromote.
Auto post-purchase review requests, photo UGC display and aggregate ratings for SEO. No Judge.me or Yotpo subscription.
Earn and redeem rules, gift cards and store credit across every channel — your own Smile.io, included at no extra cost.
Sell before stock lands with pre-order flags and auto-convert to normal orders on arrival. Back-in-stock alerts re-capture lost demand.
Abandoned cart, post-purchase, win-back and loyalty flows across email, SMS and WhatsApp — one platform, one customer record.
On-site chat grounded in your live catalogue: personalised picks, promo codes and order help for every shopper.
Unified attribution across every channel — Shopify storefront, email, WhatsApp and affiliates — so you know what's actually driving revenue.
Run your D2C brand on one customer record
The typical Shopify D2C brand rents Recharge for subscriptions, Smile for loyalty, Judge.me or Yotpo for reviews, ReferralCandy for referrals and Klaviyo for email and SMS. That's five subscriptions, five logins and — the part that quietly costs the most — five separate copies of your customer. A refund logged in one tool, an address changed in another and a loyalty redemption in a third never quite agree.
Retail Commerce OS puts subscriptions, loyalty, reviews, referrals and lifecycle messaging on the same customer, order and inventory records — one source of truth that every channel reads from. When a subscriber pauses, churns or crosses a loyalty tier, every flow sees it instantly, because there is nothing to sync between tools.
Shopify stays your storefront and checkout. Retail Commerce OS runs alongside the tools you already use, so nothing gets ripped out on day one — connect Shopify, see your whole brand in one place, and retire each app as its renewal comes up. Most brands start with the one category that's hurting most and expand at their own pace.
One database. Not a dozen that disagree.
Retail Commerce OS and Shopify stay one consistent dataset via a hardened two-way sync — with drift reconciliation and webhook health so nothing silently breaks.
- Shopify stays your storefront — Retail Commerce OS is the ops layer.
- Products, orders, inventory & customers sync both ways.
- Daily drift reconciliation catches mismatches automatically.
- Every change is audited with user, IP and timestamp.
Frequently asked questions
Does Retail Commerce OS replace Shopify?
No. Shopify stays your storefront and checkout. Retail Commerce OS is the consolidated back office — subscriptions, loyalty, reviews, referrals, support and lifecycle messaging — that syncs two-way with Shopify. It replaces the pile of apps bolted onto Shopify, not Shopify itself.
Can I keep Klaviyo while I move over?
Yes. Retail Commerce OS runs alongside your current tools from day one. Keep your existing email and SMS flows running and migrate them at your own pace — there is no rip-and-replace.
Do subscriptions and loyalty work with Shopify checkout?
On Retail Commerce OS's own checkout and POS they are fully native. On a standard Shopify storefront, loyalty redemptions and subscription discounts are applied through synced discount codes, so customers check out as normal while everything stays on one customer record.
How long does it take to consolidate my app stack?
As long as you want. Most brands replace one app per renewal cycle rather than switching everything at once, so there is no risky big-bang migration.